Strategic Brand Management : Building, Measuring & managing brand equity
Material type:
TextPublication details: New Delhi: Pearson Education, 2008Edition: 3Description: 714Subject(s): DDC classification: - 658.827 KEL
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
Donated Book
|
Department of Commerce Library CL - Ground Floor | Gratis | 658.827 KEL (Browse shelf(Opens below)) | In transit from Alliance School of Business to Department of Commerce Library since 20/03/2014 | D00830 |
Total holds: 0
Browsing Alliance School of Business shelves, Shelving location: CL - Ground Floor, Collection: Gratis Close shelf browser (Hides shelf browser)
| No cover image available | No cover image available | No cover image available | No cover image available | |||||
| 658.812 KUM Customer Relationship Management | 658.812 KUM Customer Relationship Management | 658.812 NAR Customer Icebergs | 658.827 KEL Strategic Brand Management | 658.827 KEL Strategic Brand Management | 658.83 BUR Marketing Research | 658.83 BUR Marketing Research |
Brand Management(658.827)
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