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1061.
Marketing research that pays off : case histories of marketing research leading to success in the marketplace / Larry Percy, editor. by Series: Haworth marketing resources
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Haworth Press, , c1997
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 PER.
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1062.
Marketing mistakes Robert F. Hartley. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Wiley, , c1989
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.800973 HAR.
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1063.
Marketing in the International Environment Edward W. Cundiff, Marye Tharp Hilger. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, NJ : : Prentice Hall, , c1988
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 CUN.
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1064.
Marketing management / Benson P. Shapiro, Robert J. Dolan, John A. Quelch. by Series: The Irwin series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, Ill. : : R.D. Irwin, , 1985-<1985 >
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 SHA.
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1065.
Marketing : relationships, quality, value / William G. Nickels, Marian Burk Wood. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Worth Publishers, , c1997
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 NIC.
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1066.
Marketing research :An applied approach by Series: McGraw-Hill series in marketing
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill , c1996
Online resources:
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 KIN. Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 KIN.
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1067.
No cover image available
Applications in basic marketing. by
Material type: Continuing resource Continuing resource; Format: print
Current publication frequency: Annual.
Publication details: Homewood, IL: : Irwin, , c1990-
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 PER.
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1068.
Marketing research David A. Aaker, V. Kumar, George S. Day. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Wiley, , c1995
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 AAK.
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1069.
Marketing research : an applied orientation Naresh K. Malhotra. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : : Prentice Hall, , c1993
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 MAL.
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1070.
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor. by Series: McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : McGraw-Hill, , c1996
Availability: No items available.
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1071.
Marketing / Warren Keegan, Sandra Moriarty, Tom Duncan. by
Edition: 2nd ed., annotated instructors ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : : Prentice Hall, , c1995
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 KEE.
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1072.
Marketing / Eric N. Berkowitz ... [et al.]. by Series: The Irwin series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, Ill. : : Irwin, , c1997
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.8 BER, ...
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1073.
Marketing research in a marketing environment William R. Dillion, Thomas J. Madden, Neil H. Firtle. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Burr Ridge, Ill. : : Irwin, , c1994
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 DIL.
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1074.
International marketing Michael R. Czinkota, Ilkka A. Ronkainen. by Series: The Dryden Press series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : : Dryden Press, , c1995
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 CZI.
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1075.
International marketing / Philip R. Cateora. by Series: The Irwin series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : : Irwin, , c1996
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 CAT.
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1076.
International marketing : analysis and strategy Sak Onkvisit, John J. Shaw. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Macmillan Pub. Co., , c1993
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 ONK.
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1077.
International marketing : Analysis and strategy Sak Onkvisit, John J. Shaw. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Columbus, Ohio : : Merrill Pub. Co., , c1989
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 ONK.
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1078.
International marketing / V.H. Kirpalani. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Random House, , [1984]
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 KIR.
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1079.
International marketing and export management Gerald Albaum ... [et al.]. by Series: International business series (Wokingham, England)
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Wokingham, England ; Reading, Mass. : : Addison-Wesley, , c1994
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 ALB.
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1080.
International marketing strategies : How to build international market share Erik Wiklund. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : McGraw-Hill, , c1987
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 WIK.
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