Results of search for 'ccl=(su:{Marketing.})' › Alliance University catalog

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	941.	Emotion Marketing The Hallmark Way of Winning Customers for Life by Robinette, Scott Brand, Claire Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Tata McGraw-Hill Publishing Company Limited , 2001 Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 ROB. Place hold Request article Add to cart (remove)
	942.	Marketing Channels by Coughlan, Anne T Anderson, Erin El-Ansary, Adel Stern, Louis W Edition: 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Pearson Education , 2001 Availability: Items available for loan: Alliance Ascent College (10)Call number: 658.87 COU, ... Place hold Request article Add to cart (remove)
	943.	International Marketing by Jain, Subhash C Edition: 6th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Thompson Southwestern , 2001 Availability: Items available for loan: Alliance Ascent College (3)Call number: 658.84 JAI, ... Place hold Request article Add to cart (remove)
	944.	Promotion and Integrated Marketing Communications by Semenik, Richard J Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia : Thompson Southwestern , 2001 Availability: Items available for loan: Alliance Ascent College (2)Call number: 658.802 SEM, ... Place hold Request article Add to cart (remove)
	945.	Principles of Service Marketing and Management by Lovelock, Christopher Wright, Lauren Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey : Prentice Hall Inc. , 2001 Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 LOV. Place hold Request article Add to cart (remove)
	946.	Contemporary Marketing by Boone, Louis E S Kurtz, David L Edition: 10 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Harcourt Brace and Company , 2001 Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 BOO. Place hold Request article Add to cart (remove)
	947.	Service management and marketing : a customer relationship management approach Christian Grönroos. by Grönroos, Christian, 1947- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester ; New York : : Wiley, , c2000 Online resources: Contributor biographical information Publisher description Table of Contents Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 GRO. Request article Add to cart (remove)
	948.	Strategic marketing David W. Cravens. by Cravens, David W Series: The Irwin/McGraw-Hill series in marketing Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : : Irwin/McGraw-Hill, , c2000 Online resources: Publisher description Table of contents Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.802 CRA. Request article Add to cart (remove)
	949.	Principles of Internet Marketing Ward Hanson. by Hanson, Ward A Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cincinnati, Ohio : : South-Western College Pub., , c2000 Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.872 HAN, ... Request article Add to cart (remove)
	950.	Electronic marketing : integrating electronic resources into the marketing process Joel Reedy, Shauna Schullo, Kenneth Zimmerman. by Reedy, Joel Schullo, Shauna Zimmerman, Kenneth Series: The Dryden Press series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : : Dryden Press, , c2000 Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.872 REE, ... Request article Add to cart (remove)
	951.	Export-import theory, practices, and procedures / Belay Seyoum. by Seyoum, Belay, 1953- Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : : International Business Press, , c2000 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 382 SEY. Request article Add to cart (remove)
	952.	Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman. by Reedy, Joel Schullo, Shauna Zimmerman, Kenneth Series: The Dryden Press series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : : Dryden Press, , c2000 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.872 REE. Place hold Request article Add to cart (remove)
	953.	Consumer behavior by Schiffman, Leon G Kanuk, Leslie Lazar Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : : Prentice Hall, , c2000 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8342 SCH. Place hold Request article Add to cart (remove)
	954.	Marketing management support systems : principles, tools, and implementation / Berend Wierenga, Gerrit van Bruggen. by Wierenga, B Bruggen, Gerrit Harm van, 1966- Series: International series in quantitative marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : : Kluwer Academic, , c2000 Online resources: Publisher description Table of contents only Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 WIE. Request article Add to cart (remove)
	955.	Marketing concepts and strategies William M. Pride, O.C. Ferrell. by Pride, William M Ferrell, O. C Edition: 2000 e[d]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : : Houghton Mifflin, , c2000 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 PRI. Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 PRI. Place hold Request article Add to cart (remove)
	956.	Marketing Eric N. Berkowitz ... [et al.]. by Berkowitz, Eric N Series: The Irwin/McGraw-Hill series in marketing Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : : Irwin/McGraw-Hill, , c2000 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 BER. Request article Add to cart (remove)
	957.	Marketing : best practices / Michael R. Czinkota ... [et al.]. by Czinkota, Michael R Series: The Dryden Press series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth ; : Dryden, , c2000 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 CZI. Request article Add to cart (remove)
	958.	Marketing planning & strategy / Subhash C. Jain. by Jain, Subhash C, 1942- Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cincinnati, Ohio : : South-Western College Pub., , 2000 Other title: Marketing planning and strategy Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.802 JAI. Request article Add to cart (remove)
	959.	Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp. by Shimp, Terence A Series: The Dryden Press series in marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : : Dryden Press, , c2000 Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications Advertising promotion Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 659.1 SHI. Request article Add to cart (remove)
	960.	Marketing : real people, real choices / Michael R. Solomon, Elnora W. Stuart. by Solomon, Michael R Stuart, Elnora W Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : : Prentice Hall, , c2000 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 SOL. Place hold Request article Add to cart (remove)

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