Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John.

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Material type: Text

TextPublication details: Boston :: Houghton Mifflin,, c2004Edition: 2nd edDescription: xxiv, 275 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Reference Book	Alliance School of Business	658.805 FIS (Browse shelf(Opens below))	Not for loan		A19969

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Includes bibliographical references and indexes.

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