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The social media marketing book / / Dan Zarrella.

By: Material type: TextTextPublication details: Beijing ; Sebastopol, CA :: O'Reilly,, c2010Description: vi, 232 p. : ill. ; 16 x 21 cmISBN:
  • 9780596806606 (pbk.)
  • 0596806604 (pbk.)
Subject(s): DDC classification:
  • 658.054678 22
LOC classification:
  • HF5415.1265 .Z37 2010
Contents:
Blogging -- Twitter and microblogging -- Social networking -- Media sharing -- Social news and bookmarking -- Ratings and reviews -- Forums -- Virtual worlds -- Strategy, tactics, and practice -- Measurement.
Summary: Describes various social networking sites, blogs, and forums and offers strategies on effective marketing tactics.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Alliance School of Business 658.8 ZAR (Browse shelf(Opens below)) Available A17437
Total holds: 0

Includes index.

Blogging -- Twitter and microblogging -- Social networking -- Media sharing -- Social news and bookmarking -- Ratings and reviews -- Forums -- Virtual worlds -- Strategy, tactics, and practice -- Measurement.

Describes various social networking sites, blogs, and forums and offers strategies on effective marketing tactics.

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