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Neuromarketing: : Understanding the Buy Buttons in Your Customer's Brain

By: By: Publication details: United States: HarperCollins Focus, 2007Description: 243ISBN:
  • 9781595551351
Subject(s): DDC classification:
  • 658.80019 REN
Summary: The latest brain research is changing the way we think about sales. How can this help you increase your business With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness. Unveiling the latest brain research and revolutionary marketing practices, authors Patrick Renvoisé and Christophe Morin teach highly effective techniques to help you deliver powerful, unique, and memorable presentations that will have a major, lasting impact on potential buyers.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Alliance School of Business 658.80019 REN (Browse shelf(Opens below)) Available A27737
Book Book Alliance School of Business 658.80019 REN (Browse shelf(Opens below)) Available A27738
Total holds: 0

The latest brain research is changing the way we think about sales. How can this help you increase your business
With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.
Unveiling the latest brain research and revolutionary marketing practices, authors Patrick Renvoisé and Christophe Morin teach highly effective techniques to help you deliver powerful, unique, and memorable presentations that will have a major, lasting impact on potential buyers.

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