Building, Measuring, and Managing Brand Equity

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Material type: Text

TextLanguage: English Publication details: New Delhi: Prentice Hall of India Pvt Ltd, 2003Edition: 2Description: xxvii+788ISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	Alliance School of Business	658.827 KEL (Browse shelf(Opens below))	Available	A04823
Book	Alliance School of Business	658.827 KEL (Browse shelf(Opens below))	Available	A08943
Book	Alliance School of Business	658.827 KEL (Browse shelf(Opens below))	Available	A08944

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Brand Management(658.827)

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