Strategic market management / David A. Aaker.

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TextPublication details: New York :: J. Wiley & Sons,, c1998Edition: 5th edDescription: xiv, 330 p. : ill. ; 23 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Reference Book	Alliance School of Business	658.8 AAK (Browse shelf(Opens below))	Not for loan		A18603

Total holds: 0

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Includes bibliographical references and index.

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