Marketing : : concepts and strategies / William M. Pride, O.C. Ferrell.

By:

Pride, William M

By:

Ferrell, O. C

Material type: Text

TextPublication details: Boston :: Houghton Mifflin Co.,, c2006Edition: Library edDescription: xxiv, 610, [99] p. : col. ill., col. maps ; 29 cm. With CD-ROMISBN:

0618474455 (library ed.)
0618474463 (student text)

Subject(s):

Marketing

DDC classification:

658.8 PRI 22

LOC classification:

HF5415 .P658 2006

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Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Reference Book	Alliance School of Business	658.8 PRI (Browse shelf(Opens below))	Not for loan		A18743

Total holds: 0

Includes bibliographical references and indexes.

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