Marketing research : online research applications : / Alvin C. Burns, Ronald F. Bush.
Material type: TextPublication details: Upper Saddle River, N.J. :: Prentice Hall,, c2003Edition: 4th edDescription: xxxi, 642 p. : col. ill., col. maps ; 27 cm. + 1 CD-ROM (4 3/4 in.)ISBN:- 0130351350
- 658.8/3 21
- HF5415.2 .B779 2003
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Reference Book | Alliance School of Business | 658.83 BUR (Browse shelf(Opens below)) | Not for loan | A19426 |
Total holds: 0
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658.83 BUR Marketing Research | 658.83 BUR Marketing Research | 658.83 BUR Marketing Research | 658.83 BUR Marketing research : online research applications | 658.83 BUR Marketing Research | 658.83 BUR Marketing Research | 658.83 BUR Marketing Research |
"SPSS student version 11.0 for Windows"--CD-ROM.
Includes bibliographical references (p. 611-628) and index.
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