Marketing

By:

Bearden

Material type: Text

TextPublication details: USA: MC-Graw Hill, 2004Edition: 4thISBN:

0072539119

DDC classification:

658.8 BEA

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Management CD-ROM	Alliance School of Business	658.8 BEA (Browse shelf(Opens below))	Available		MCD0191

Total holds: 0

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15. Wholesaling and logistics management
16. An Overview of marketing communication
17. Advertising and public relation
18. Consumer and Trade sales promotion
19. Personal Selling and sales management
20 Direct Marketing Communications

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