Marketing Strategy : A Decision-Focused Approach

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Material type: Text

TextPublication details: New Delhi: Tata McGraw Hill, 2006Description: 346ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Donated Book	Alliance School of Business	Gratis	658.802 WAL (Browse shelf(Opens below))	Available	D04628
Book	Alliance School of Business		658.802 WAL (Browse shelf(Opens below))	Available	A12170
Donated Book	Alliance School of Business CL - Ground Floor		658.802 WAL (Browse shelf(Opens below))	Available	DD02095

Total holds: 0

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Previous	658.802 JAI Marketing Strategy: Planning, Implementation, and Control	658.802 KIM Blue Ocean Strategy: How to create uncontested market space and make the competition irrelevent	658.802 KIM Blue Ocean Strategy: How to create uncontested market space and make the competition irrelevent	658.802 WAL Marketing Strategy : A Decision-Focused Approach	658.802 WES Strategic Marketing	658.802 WES Strategic Marketing	658.804 DWY Business Marketing : Connecting Strategy, Relationships, and Learning	Next

Management of Marketing

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