Branded Entertainment : Product placement and Brand Strategy in the entertainment business
Material type:
TextLanguage: English Publication details: London: Kogan Page, 2007Description: 266ISBN: - 9780749451516
- 791.40688 LEH
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|
Book
|
Alliance School of Business | 791.40688 LEH (Browse shelf(Opens below)) | Available | A15366 |
Total holds: 0
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| 787.82 SAM Voice of the Veena, S. Balachander: A Biography | 790.35092 SHR Great Entertainers of the world | 791.3 MAC The advance man : | 791.40688 LEH Branded Entertainment : Product placement and Brand Strategy in the entertainment business | 791.43 JOH Unsuitable boy | 791.43 KOL Film, form, and culture | 791.43 KOL Film, form, and culture |
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