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Crossing the Chasm : Marketing and selling disruptive products to mainstream customers

By: Material type: TextTextPublication details: New York: Collins Business, 2002Description: 227ISBN:
  • 9780060517120
Subject(s): DDC classification:
  • 658.8 MOO
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Alliance School of Business 658.8 MOO (Browse shelf(Opens below)) Available A16143
Total holds: 0

Management of Marketing

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