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21.
Waiting for your cat to bark? : persuading customers when they ignore marketing / Bryan Eisenberg and Jeffrey Eisenberg with Lisa T. Davis. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Nashville : : Nelson Business, , c2006
Other title:
  • Persuading customers when they ignore marketing
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Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 EIS.
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22.
Consumer behavior Roger D. Blackwell, Paul W. Miniard, James F. Engel. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : : Thomson Business and Economics, , c2006
Availability: Not available: Alliance School of Business: Lost (1).
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23.
Consumer behavior Roger D. Blackwell, Paul W. Miniard, James F. Engel. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : : Thomson Business and Economics, , c2001
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8342 BLA.
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24.
Consumer behavior Roger D. Blackwell, Paul W. Miniard, James F. Engel. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia : Thomson -South western , c2001
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8342 BLA.
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25.
Consumer behavior and marketing strategy J. Paul Peter, Jerry C. Olson. by Series: McGraw-Hill/Irwin series in marketing
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : McGraw-Hill, , c2005
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Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8342 PET.
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26.
Consumer behavior : building marketing strategy Del I. Hawkins, Roger J. Best, Kenneth A. Coney. by Series: McGraw-Hill/Irwin series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : : McGraw-Hill Irwin, , c2004
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8342 HAW.
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27.
Consumer behavior : buying, having, and being Michael R. Solomon. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : : Pearson/Prentice Hall, , c2004
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8342 SOL.
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28.
Customer behavior : a managerial perspective Jagdish N. Sheth, Banwari Mittal. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : : Thomson/South-Western, , c2004
Online resources:
Availability: No items available.
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29.
Consumer behavior : A strategic approach Henry Assael. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : : Houghton Mifflin, , c2004
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Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8342 ASS.
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30.
Shopper, buyer, and consumer behavior : theory, marketing applications, and public policy implications / Jay D. Lindquist, M. Joseph Sirgy. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati, Ohio : : Atomic Dog Publishing, , c2003
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8342 LIN.
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31.
Shopper, Buyer, and Consumer Behaviour : Theory and Marketing Applications by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Biztantra , 2003
Availability: Items available for loan: Alliance Ascent College (7)Call number: 658.8342 LIN, ...
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32.
Effective marketing : creating and keeping customers William G. Zikmund, Michael d'Amico. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia ; Cincinnati, Ohio : : South-Western College Pub., , 2002
Online resources:
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 ZIK.
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33.
New York Times Guide to Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia : South Western College Publishing , 2001
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 MUR.
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34.
CRM Emerging Concepts tools and Application by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw-Hill Publishing Company Limited , 2001
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.812 SHE.
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35.
Consumer behavior by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : : Prentice Hall, , c2000
Availability: Not available: Alliance School of Business: Checked out (1).
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36.
Why we buy : the science of shopping / Paco Underhill. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Simon & Schuster, , c1999
Online resources:
Availability: Not available: Alliance School of Business: Lost (1).
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37.
Service Scapes: The Concept of Place in Contemprory Markets by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : NTC Business Books , 1998
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.83 SHE.
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38.
Consumer Behaviour by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : Prentice Hall Inc. , 1998
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8342 MOW.
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39.
Consumer Psychology for Marketing by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : International Thomas Buisness Press , 1998
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8342 FOX.
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40.
Predatory marketing : what everyone in business needs to know to win today's consumer / C. Britt Beemer, with Robert L. Shook. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : William Morrow & Co., , c1997
Other title:
  • What everyone in business needs to know to win today's American consumer
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.800973 BEE.
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