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221.
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224.
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Basic Marketing A Global-Managerial Approach by
Edition: 15
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : Tata McGraw-Hill Publishing Company Limited , 2005
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 PER.
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225.
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Industrial Marketing by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : Tata McGraw-Hill Publishing Company Limited , 2005
Availability: Items available for loan: Alliance Ascent College (12)Call number: 658.804 HAV, ...
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226.
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227.
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Consumer behavior : buying, having, and being Michael R. Solomon. by
Edition: 6th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, N.J. : : Pearson/Prentice Hall, , c2004
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8342 SOL.
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228.
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229.
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Consumer behavior : A strategic approach Henry Assael. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : : Houghton Mifflin, , c2004
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8342 ASS.
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230.
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Marketing the Core by
Edition: 1
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New york : McGraw-Hill , 2004
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 KER.
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231.
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232.
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Consumer Behaviour Text and Cases by
Edition: 1
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mumbai : Himalaya Publishing House , 2003
Availability: Items available for loan: Alliance Ascent College (11)Call number: 658.8342 NAI, ...
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233.
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234.
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235.
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Marketing : connecting with customers / Gilbert D. Harrell. by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, NJ : : Prentice Hall, , c2002
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.8 HAR, ...
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236.
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Being the Shopper Understanding the Buyer s Choice by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : John Wiley & Sons , 2002
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8342 LEM.
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237.
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Consumer Durables by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Hyderabad : ICFAI Press , 2002
Availability: Items available for loan: Alliance Ascent College (1)Call number: 338.47072 MAN.
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238.
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Principles of Marketing by
Edition: 1
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : Kalyani Publishers , 2002
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 SON.
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239.
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Consumer Behaviour by
Edition: 5
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : Pearson Education , 2002
Availability: Items available for loan: Alliance Ascent College (3)Call number: 658.8342 SOL, ...
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240.
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