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1.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : : Pearson/Prentice Hall, , c2007
Availability: Items available for reference: Alliance School of Business: Not for loan (3)Call number: 658.802 KER, ...
2.
Strategic marketing problems : Cases and comments cases and comments Roger A. Kerin, Robert A. Peterson. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : : Pearson/Prentice Hall, , c2001
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.802 KER, ...
3.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : : Pearson/Prentice Hall, , c2004
Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.802 KER, ...
4.
Strategic marketing David W. Cravens. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : : Irwin/McGraw-Hill, , c2000
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.802 CRA.
5.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : : Prentice Hall, , c1998
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.802 KER.
6.
Strategic marketing / David W. Cravens. by Series: The Irwin series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : : Irwin, , c1997
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.802 CRA.
7.
Case studies in finance : managing for corporate value creation / Robert F. Bruner. by Series: The Irwin series in finance
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Burr Ridge, Ill. : : Irwin, , 1994
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.15 BRU.
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