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	1.	Marketing research essentials / Carl McDaniel Jr., Roger Gates. by McDaniel, Carl D Gates, Roger H, 1942- Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : : John Wiley, , c2006 Online resources: Table of contents only Publisher description Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 MCD. Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 MCD. Place hold Request article Add to cart (remove)
	2.	Marketing research essentials Carl McDaniel Jr., Roger Gates. by McDaniel, Carl D Gates, Roger H, 1942- Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, NJ : : J. Wiley, , c2004 Online resources: Table of contents only Publisher description Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.83 MCD, ... Request article Add to cart (remove)
	3.	Contemporary marketing research Carl McDaniel, Jr., Roger Gates. by McDaniel, Carl D Gates, Roger H, 1942- Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Minneapolis/St. Paul : : West Pub. Co., , c1996 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 MCD. Place hold Request article Add to cart (remove)
	4.	Contemporary marketing research / Carl McDaniel, Roger Gates. by McDaniel, Carl D Gates, Roger H, 1942- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Minneapolis/St. Paul : : West Pub., , c1993 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 MCD. Place hold Request article Add to cart (remove)