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1.
Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : : Thomson/South-Western, , c2008
Availability: Items available for loan: Alliance School of Business (2)Call number: 658. 8 LAM, ...
2.
Marketing research essentials / Carl McDaniel Jr., Roger Gates. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : : John Wiley, , c2006
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 MCD. Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 MCD.
3.
Essentials of marketing Charles W. Lamb, Joseph F. Hair, Carl McDaniel. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : : Thomson/South-Western, , c2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 LAM. Items available for reference: Alliance School of Business: Not for loan (3)Call number: 658.8 LAM, ...
4.
Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : : Thomson/South-Western, , c2006
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 LAM.
5.
Marketing research essentials Carl McDaniel Jr., Roger Gates. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ : : J. Wiley, , c2004
Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.83 MCD, ...
6.
Essentials of marketing Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : : South-Western, Thomson Learning, , c2003
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 LAM. Items available for reference: Alliance School of Business: Not for loan (3)Call number: 658.8 LAM, ...
7.
Essentials of marketing Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : : South-Western, Thomson Learning, , c2003
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 LAM.
8.
Contemporary marketing research Carl McDaniel, Jr., Roger Gates. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Minneapolis/St. Paul : : West Pub. Co., , c1996
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 MCD.
9.
Contemporary marketing research / Carl McDaniel, Roger Gates. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Minneapolis/St. Paul : : West Pub., , c1993
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 MCD.
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