Marketing Calculator : Measuring and managing return on marketing investment

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Material type: Text

TextPublication details: New Jersey: John Wiley & Sons, 2008Description: xiv+288ISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Alliance School of Business	658.8 POW (Browse shelf(Opens below))	Available		A11326

Total holds: 0

Management of Marketing

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