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	1.	Strategic management by CERTO SAMUEL C PETER J PAUL Edition: Second Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York : Mc-Graw Hill , 1991 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.4012 CER. Place hold Request article Add to cart (remove)
	2.	Consumer behavior and marketing strategy J. Paul Peter, Jerry C. Olson. by Peter, J. Paul Olson, Jerry C. (Jerry Corrie), 1944- Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : : McGraw-Hill/Irwin, , c2008 Other title: Consumer behavior & marketing strategy Online resources: Publisher description Table of contents only Contributor biographical information Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8342 PET. Request article Add to cart (remove)
	3.	Consumer behavior and marketing strategy J. Paul Peter, Jerry C. Olson. by Peter, J. Paul Olson, Jerry C. (Jerry Corrie), 1944- Series: McGraw-Hill/Irwin series in marketing Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : : McGraw-Hill, , c2005 Online resources: Publisher description Table of contents Contributor biographical information Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8342 PET. Request article Add to cart (remove)
	4.	Marketing management : Knowledge and skills J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Series: McGraw-Hill/Irwin series in marketing Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : : McGraw-Hill, , c2004 Online resources: Publisher description Table of contents Contributor biographical information Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.8 PET, ... Request article Add to cart (remove)
	5.	A preface to marketing management J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Series: The Irwin/McGraw-Hill series in marketing Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : : McGraw-Hill/Irwin, , c2003 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 PET. Request article Add to cart (remove)
	6.	A preface to marketing management J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Series: The Irwin/McGraw-Hill series in marketing Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : : McGraw-Hill/Irwin, , c2003 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 PET. Request article Add to cart (remove)
	7.	Marketing management : Knowledge and skills J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : : Irwin/McGraw-Hill, , c2001 Online resources: Publisher description Table of contents Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 PET. Request article Add to cart (remove)
	8.	Marketing management : Knowledge and skills J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Series: The Irwin/McGraw-Hill series in marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : : Irwin/McGraw-Hill, , c1998 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 PET. Request article Add to cart (remove)
	9.	Marketing management : Knowledge and skills J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Series: The Irwin/McGraw-Hill series in marketing Edition: 8 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : : Irwin/McGraw-Hill, , 2007 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 PET. Request article Add to cart (remove)
	10.	Consumer Behaviour and Marketing Strategy by Peter J Paul Olson Jerry C Edition: 4 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin , 1996 Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8342 PET. Place hold Request article Add to cart (remove)
	11.	Preface to Marketing Management by Peter, J Paul Donnelly, James H Edition: 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge : Irwin , 1994 Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 PET. Place hold Request article Add to cart (remove)