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1041.
Contemporary marketing research Carl McDaniel, Jr., Roger Gates. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Minneapolis/St. Paul : : West Pub. Co., , c1996
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 MCD.
1042.
Contemporary marketing research / Carl McDaniel, Roger Gates. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Minneapolis/St. Paul : : West Pub., , c1993
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 MCD.
1043.
Basic marketing research Gilbert A. Churchill, Jr. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : : Dryden Press, , c1992
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 CHU.
1044.
Basic marketing research Gilbert A. Churchill, Jr. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia : South-western/cengage learning , 2010
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 CHU.
1045.
Marketing classics : A selection of influential articles [compiled by] Ben M. Enis, Keith K. Cox. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [Boston] : : Allyn and Bacon, , c1988
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 ENI.
1046.
Basic marketing : A global-managerial approach E. Jerome McCarthy, William D. Perreault, Jr. by Series: The Irwin series in marketing
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, IL : : Irwin, , c1993
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 MCC.
1047.
Marketing builder Erika Matulich. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [United States] : : South-Western College Pub., , c1997
Other title:
  • MarketingBuilder
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.802 MAT.
1048.
Marketing management : Analysis, planning, implementation, and control Philip Kotler. by Series: The Prentice-Hall international series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : : Prentice Hall, , c1997
Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.8 KOT, ...
1049.
Marketing management : Knowledge and skills J. Paul Peter, James H. Donnelly, Jr. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : : Irwin/McGraw-Hill, , c1998
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 PET.
1050.
Marketing Eric N. Berkowitz ... [et al.]. by Series: The Irwin series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, Ill. : : Irwin, , c1997
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 BER.
1051.
Marketing research David A. Aaker, V. Kumar, George S. Day. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, , c1998
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 AAK.
1052.
Marketing / Joel R. Evans, Barry Berman. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Toronto : New York : : Macmillan ; Maxwell Macmillan Canada ; Maxwell Macmillan International Pub. Group, , c1992
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 EVA.
1053.
Marketing planning & strategy / Subhash C. Jain. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati, OH : : South-Western Pub., , c1990
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.802 JAI.
1054.
Marketing models and econometric research Leonard J. Parsons, Randall L. Schultz. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : North-Holland Pub Co., , c1976
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.80072 PAR.
1055.
Multinational marketing management Warren J. Keegan. by Series: The Prentice-Hall series in marketing | Prentice-Hall international series in management
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : : Prentice-Hall, , c1984
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 KEE.
1056.
Marketing technical ideas and products successfully! / edited by Lois K. Moore, Daniel L. Plung. by Series: IEEE Press selected reprint series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Institute of Electrical and Electronics Engineers, , c1985
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 MOO.
1057.
Marketing research : methodological foundations Gilbert A. Churchill, Jr. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : : Dryden Press, , c1987
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 CHU.
1058.
Marketing research Donald R. Lehmann, Sunil Gupta, Joel H. Steckel. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Reading, MA : : Addison-Wesley, , c1998
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 LEH.
1059.
Marketing research : an applied orientation / Naresh K. Malhotra. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : : Prentice Hall, , c1996
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 MAL.
1060.
Marketing research / Ronald M. Weiers. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : : Prentice-Hall, , c1984
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 WEI.
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