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	141.	Marketing Management: Concepts and Cases by Sherlekar, S.A Krishnamurthy, R Edition: 14th Material type: Text Publication details: Mumbai : Himalaya Publishing House , 2019 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 SHE. Place hold Request article Add to cart (remove)
	142.	Marketing Management by Datta, Debraj Datta, Mahua Material type: Text Publication details: Delhi : Vrinda Publications (p) Ltd , 2006 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 DAT. Place hold Request article Add to cart (remove)
	143.	Marketing Management by Sontakki, C.N Edition: 2nd Rev Material type: Text Publication details: Ludhiana : Kalyani Publishers , 2006 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 SON. Place hold Request article Add to cart (remove)
	144.	Marketing Management by Ramaswamy, V.S Namakumari, S Edition: 2nd Material type: Text Publication details: New Delhi : MacMillan India Limited , 1995 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 RAM. Place hold Request article Add to cart (remove)
	145.	Marketing Management by Kotler, Philip Keller, Kevin Lane Chernev, Alexander Sheth, Jagdish N Shainesh, G Edition: 16 Publication details: Noida : Pearson Education , 2022 Availability: Items available for loan: Alliance Ascent College (8)Call number: 658.8 KOT, ... Alliance School of Business (19)Call number: 658.8 KOT, ... Items available for reference: Alliance Ascent College: Not for loan (2)Call number: 658.8 KOT, ... Alliance School of Business: Not for loan (1)Call number: 658.8 KOT. Not available: Alliance Ascent College: Checked out (1). Alliance School of Business: Checked out (2). Lists: New Arrival - March 2023, New Arrivals for the Month of December - 2023. Place hold Request article Add to cart (remove)
	146.	Marketing Management by Saxena, Rajan Edition: 6th ed. Publication details: Chennai, Tamil Nadu : TMH , 2019 Availability: Items available for loan: Alliance Ascent College (2)Call number: 658.8 SAX, ... Place hold Request article Add to cart (remove)
	147.	Marketing Management by kumar, Arun Meenakshi, N Edition: 11 Publication details: New Delhi : , 2016 Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 KUM. Items available for reference: Alliance Ascent College: Not for loan (1)Call number: 658.8 KUM. Place hold Request article Add to cart (remove)
	148.	Winning in Emerging Markets: A Road Map for Strategy and Execution. by Khanna, Tarun Palepu, Krishna G Bullock, Richard J Publication details: Boston : Harvard Business Review Press , 2010 Availability: Items available for loan: Alliance School of Business (4)Call number: 658.4012 KHA, ... Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.4012 KHA. Lists: New Arrivals for the Month of October - 2023. Place hold Request article Add to cart (remove)
	149.	Services Marketing: People, Technology, Strategy by Wirtz, Jochen Lovelock, Christopher H Edition: 9 Publication details: New Jersey : World Scientific , 2023 Availability: Items available for loan: Alliance School of Business (8)Call number: 658.805 WIR, ... Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.805 WIR. Not available: Alliance School of Business: Checked out (1). Lists: New Arrivals for the Month of November - 2023. Place hold Request article Add to cart (remove)
	150.	HBRs 10 Must Reads on Strategic Marketing by Harvard Business Review Publication details: Boston : Harvard Business Review Press , 2013 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.802 HBR. Place hold Request article Add to cart (remove)
	151.	Digital and Marketing Asset Management by Regli, Theresa Publication details: Brooklyn, New York : Rosenfeld Media , 2016 Availability: Items available for loan: Alliance School of Liberal Arts (1)Call number: 384.068 REG. Place hold Request article Add to cart (remove)
	152.	Designing B2B Brands: Lessons from Deloitte and 195,000 Brand Managers by Martinez Onaindia, Carlos Resnick, Brian Publication details: Hoboken, N.J : Wiley , 2013 Availability: Items available for loan: Alliance School of Liberal Arts (1)Call number: 658.827 MAR. Place hold Request article Add to cart (remove)
	153.	Strategic Digital Marketing: Top Digital Experts Share the Formula for Tangible Returns on Your Marketing Investment by Greenberg, Eric Kates, Alexander Publication details: New York : McGraw-Hill Education , 2014 Availability: Items available for loan: Alliance School of Business (4)Call number: 658.872 GRE, ... Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.872 GRE. Place hold Request article Add to cart (remove)
	154.	Principles of Marketing by Sharma, Kavita Aggarwal, Swati Edition: 3 Publication details: New Delhi : Taxmann Publications (P.) Ltd. , 2024 Availability: Items available for loan: Alliance Ascent College (4)Call number: 658.8 SHA, ... Items available for reference: Alliance Ascent College: Not for loan (1)Call number: 658.8 SHA. Place hold Request article Add to cart (remove)
	155.	No cover image available An Empirical Model of Pre-Purchase Intention Antecedents of Electric Vehicles by Sunil, D Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bengaluru : Alliance University , 2024 Dissertation note: Thesis Ph.D. Alliance School of Business, Alliance University 2024 Dr. Sanjeev Padashetty Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 SUN. Request article Add to cart (remove)

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