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81.
Effective Management for Marketing 1999-2000 by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Viva Books (P) Ltd. , 2000
Availability: Not available: Alliance Ascent College: Withdrawn (1).
82.
Management Information for Marketing Decision 1999-2000 by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Viva Books (P) Ltd. , 2000
Availability: Not available: Alliance Ascent College: Withdrawn (1).
83.
Kotler on marketing : how to create, win, and dominate markets / Philip Kotler. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Free Press, , c1999
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.8 KOT, ... Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 KOT.
84.
Global Marketing Management by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Reading, Mass. : : Addison-Wesley, , c1999
Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.84 QUE, ...
85.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : : Prentice Hall, , c1998
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.802 KER.
86.
Strategic market management David A. Aaker. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : J. Wiley & Sons, , c1998
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 AAK.
87.
Global Marketing Management Masaaki Kotabe, Kristiaan Helsen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : J. Wiley, , c1998
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 KOT.
88.
Marketing management : Knowledge and skills J. Paul Peter, James H. Donnelly, Jr. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : : Irwin/McGraw-Hill, , c1998
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 PET.
89.
Marketing management : Knowledge and skills J. Paul Peter, James H. Donnelly, Jr. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 8
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : : Irwin/McGraw-Hill, , 2007
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 PET.
90.
Strategic marketing / David W. Cravens. by Series: The Irwin series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : : Irwin, , c1997
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.802 CRA.
91.
Global Marketing : Foreign entry, local marketing, and global management Johny K. Johansson. by Series: The Irwin series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : : Irwin, , c1997
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.84 JOH.
92.
Marketing management : Analysis, planning, implementation, and control Philip Kotler. by Series: The Prentice-Hall international series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : : Prentice Hall, , c1997
Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.8 KOT, ...
93.
Principles of Marketing by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice Hall of India Private Limited , 1997
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 KOT.
94.
Marketing Management Strategies and Programs by
Edition: 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill , 1997
Availability: Items available for loan: Alliance Ascent College (3)Call number: 658.8 GUI, ...
95.
Marketing Management by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai : Tata McGraw-Hill Publishing Company Limited , 1997
Availability: Items available for loan: Alliance Ascent College (6)Call number: 658.8 SAX, ...
96.
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor. by Series: McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : McGraw-Hill, , c1996
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 KIN.
97.
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor. by Series: McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : McGraw-Hill, , c1996
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 KIN.
98.
International marketing management Subhash C. Jain. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati, Ohio : : South-Western College Pub., , c1996
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 JAI.
99.
Marketing Management by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Prentice Hall of India Private Limited , 1996
Availability: Items available for loan: Alliance Ascent College (2)Call number: 658.8 KOT, ...
100.
Focus The Future of Your Depends on IT by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Harper Business , 1996
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 RIE.
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