Brand Driven The Route to Integrated Branding through Great Leadership
By: LEPLA, FJOSEPH.
Contributor(s): DAVIS, SUSAN V | PARKER, LYNN M.
Material type:
BookPublisher: London Kogan Page 2003Description: 334.ISBN: 0749437979.Subject(s): Branding | Driven | Great | Integrated | Leadership | route | through | BrandDDC classification: 658.827 LEP
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Book
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Alliance School of Business | 658.827 LEP (Browse shelf) | Available | A15360 |
Total holds: 0
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| 658.827 KUM Private Label Strategy | 658.827 KUM World's Greatest Brands and Leaders 2015 -16 | 658.827 KUN Partnership Marketing | 658.827 LEP Brand Driven | 658.827 LEP Integrated Branding | 658.827 LIG Six Rules for Brand Revitalization : Learn how companies like McDonald''s can re-energize their bran | 658.827 LIN Brand Sense |
Brand Management(658.827)
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